SENIORS REAL ESTATE SPECIALIST® Designation

04 Feb

SRES February 2026

SRES February 2026

Wednesday, February 4, 2026 to Thursday, February 5, 2026
15 Education Credits
GLAR Academy, Lansing, Michigan

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Michigan is in the middle of a ‘Silver Surge’ — nearly one in five residents is 65 or older, and many are re-thinking where and how they want to live. Pair that with home values still trending up, and you’ve got a powerful niche. Earning your Seniors Real Estate Specialist® (SRES®) designation positions you as the go-to expert for one of the fastest-growing, most motivated segments of the market.
 
Michigan’s population is aging faster than the national average: adults 65+ now make up roughly one in five residents (about 19.6%) and that share is still rising. At the same time, home prices are still climbing — Michigan’s median home price is in the mid-$270Ks and up around 4–5% year-over-year. Seniors’ moves are rarely simple: they can involve trusts and estates, capital gains, Medicare/Medicaid considerations, reverse mortgages, and the federal Housing for Older Persons Act (HOPA). SRES® coursework is specifically built to help agents navigate those issues and connect with a vetted network of elder-law attorneys, tax pros, and financial advisors. Complexity is exactly where specialists can justify higher value and become “the” name in their market.
 
The senior housing wave isn’t coming — it’s already reshaping Michigan. From ranch homes and condos to 55+ communities and assisted living, older adults need a guide who understands every option. As an SRES®, you’re not just chasing today’s deals — you’re planting your flag in a growth market that will drive transactions for years to come.
 
This is a two-day class. Attendance for the entirety of both sessions is mandatory. 
Early Bird Registration (Members only): $155 (Until January 16)
Non-Member Registration / Standard Registration for Members (After Jan 16): $210

GLAR Academy
GLAR Academy
4039 Legacy Parkway
Lansing, MI 48911

Map & Directions

Participants who register but cancel will be charged a 50% registration fee to cover the cost of speaker fees.